Kaspersky Ads Redesign Sketches (NIGEL & ANGELA))

From the research we conducted, Kaspersky advertising usually using athletic celebrities to promote their product. Such as jackie Chan, Jay Chou and Lee Chong Wei. Somehow the message in their ads are just attracting customer due to the celebrities fame. So we are thinking to established an icon for Kaspersky. Basically a strong representative only makes Kaspersky works. In the first development, all of us came out with different idea, and selected robot as our identity.
On the whole, we suggested  the robot should have a few personality that represent Kaspersky.
For instance: Strong? People who can defend or protect something?

I came out with a few sketches and thinks to synthesis a few inspiration into one subject. Example, Ironman+Hulk= Green and big sized half naked Robot. These are my sketches.

Hi :) I'm Angela .

These are the sketches I started to sketch for the mascot.
Unfortunately it's not a successful one because it has a chubby and cute image. While we're trying to create a strong image for the mascot. Cute image don't work well for the Kaspersky mascot because it won't be strong enough to kill the virus from malware.

Therefore, we tried a lot of sketches for the mascot.